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Introduction to Kaohsiung Destination Marketing Organization

On July 21, 2022, Maolin National Scenic Area Headquarters under the Tourism Administration, Ministry of Transportation and Communications (MOTC), held a preparatory meeting and on September 7, 2022 announced the establishment of Kaohsiung Destination Marketing Organization, in an effort to better integrate Kaohsiung City and the three townships in Northern Pingtung. The main development brand is "Mountain Sea Flow," with an image of overlapping ocean and rivers in Kaohsiung, while also encouraging tourists to take public transportation from the port city as they roam the beauty of the mountain city.

 

Destination Marketing Organization Established Date

September 7, 2022

Officials of Destination Marketing Organization Alliance
  • Alliance Leader: Liu Kunfu, chairman of Kaohsiung Tourism Association
  • Alliance deputy leader: Zhou Wenbin, chairman of Kaohsiung Hotel Association
  • Alliance deputy leader: Wu Wenhao, chairman of Liudui Tourism Industry Development Association
  • Alliance deputy leader: Yang Zhizhong, chairman of Kaohsiung Meeting Industry Development Association
  • Alliance deputy leader: Chung Zhaoyuan, chairman of East Kaohsiung Tourism Industry Alliance
  • Alliance deputy leader: Wang Wenxiong, president of the Greater Kaohsiung Destination Marketing Organization Association
  • Alliance deputy leader: Guo Ziyi, chairman of Federation of Highway and Intercity Bus Companies in Taiwan
  • Secretary-General: Zheng Qianren, deputy director of Kaohsiung Home Stay Association
     
Milestones
  • June 17th, 24th, and 28th, 2022, three consensus meetings of the Kaohsiung Destination Marketing Organization are held.
  • July 21, 2022, a Kaohsiung Destination Marketing Organization preparatory meeting is held.
  • June to July 2022, an international language-friendly business counseling training workshop is held.
  • September 7, 2022, the Kaohsiung Destination Marketing Organization Launch event is held at the Kaohsiung Marriott Hotel.
  • November 5th-8th, 2022, participates in the ITF Taipei International Travel Fair.
  • November 5th-6th, 2022, the brand counseling small market “Forest of Maolin” exhibition and sales event is held in Xinwei Forest Park.
  • November 10, 2022, a B to B matchmaking activity is held for potential merchants at Windsor Hotel Taichung.
  • November 19th-20th, 2022, an integrated marketing event is held for Kaohsiung Destination Marketing Organization at Kaohsiung SOGO Department Store